https://www.forbes.com/sites/neilwinton/2023/10/08/volkswagen-wants-cupra-to-generate-electric-car-pizzazz/
Volkswagen established the Cupra brand to add sportiness and cool design to its relatively bland electric cars. If successful, Cupra may eventually attempt to enter the U.S. market. Cupra will gradually replace SEAT, which never dared to appear in America. SEAT is one of VW’s value brands, comprising its own name brand and Skoda, all
Volkswagen Wants Cupra To Generate Electric Car Pizzazz
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