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Airbnb is betting on ‘the world’s most interesting people’ to cure travel malaise, hotel competition

https://www.marketwatch.com/story/airbnb-is-betting-on-the-worlds-most-interesting-people-to-cure-travel-malaise-hotel-competition-2227a8cc?mod=mw_rss_topstories
Amid signs of slowing travel demand, Airbnb unveiled new efforts to recast itself as more than a vacation-rental platform — announcing new services like in-home meals from chefs, tours from locals, and hangouts with celebrities like Sabrina Carpenter and Patrick Mahomes…