How This Father Took a Failing Franchise Restaurant and Doubled Its Revenue: ‘People Were Walking Up to Me and Handing Me Money’ How This Father Took a Failing Franchise Restaurant and Doubled Its Revenue: ‘People Were Walking Up to Me and Handing Me Money’ By Chloe Arrojado on June 21, 2021 After covering his son's shift at a Pie Five Pizza, Steve Roberts decided to run it himself.