The tension between consolidation and transparency is shaping brand strategies, media spend diversification and advanced measurement tactics. The post How brands are handling the lack of transparency in major ad platforms appeared first on MarTech...
Posts published in “Business”
Investors in OpenAI’s $6.6 billion funding round include Thrive Capital, SoftBank, and tech giants Microsoft and Nvidia...
Amazon is bringing employees back to the office full-time. Here’s what other big players are saying about their own future work arrangements...
With its latest campaign and an acquisition of education platform Loom, the women’s health brand is building a coalition...
As the strike keeps East Coast and Gulf Coast ports closed for a second day, the Biden administration increased pressure on port employers to reach a deal with the ILA...
Court papers show the messaging platform did nothing when confronted with many reports of dangers to minors on the site...
Ahead of the November election, brands are getting political — but staying bipartisan...
The announcements from OpenAI’s DevDay were squarely aimed at entrepreneurs building AI-powered products and features...
It’s been nearly a half-century since workers in the nation’s ports have walked off the job. Billions of dollars are on the line...
While details are still scarce, the Federal Trade Commission’s accusations that the e-commerce giant maintained illegal monopolies were viewed with judicial skepticism...