Did DeepSeek train a model on data it didn’t get permission to use...
Posts published in “Asides”
Here’s where things stand with funding for SBA loans, federal contracts, and other programs...
Let your marketing team’s entrepreneurial spirit shine. Create space for controlled chaos to drive change and spark progress. The post Embracing a little chaos produces a lot of marketing creativity appeared first on MarTech...
Marketers and data scientists have a new tool to help them measure the effectiveness of their efforts. The post Google releases its open source marketing mix model to all appeared first on MarTech...
Some customers drive loyalty and others drive volume — both matter. Here’s how to engage each group while optimizing your resources. The post Are you focusing on valued customers or volume customers? appeared first on MarTech...
Is your marketing team ready for causal AI? These three steps will reveal gaps and set your GTM strategy up for success. The post A 3-step guide to unlocking marketing ROI with causal AI appeared first on MarTech...
You invest hours in images, design and color schemes. But what happens when customers explore your website without ever seeing it? The post Voice agents will change how you think about your brand and your website appeared first on MarTech...
Are agents something new, or a different name for bots or apps working together? We know for sure they aren't what we were promised. The post Are AI agents a big deal? Or just bots in formal wear? appeared first on MarTech...
CTV is no longer just for B2C. Here’s how to crack the code for success with advanced targeting, storytelling and more. The post 2025 is the year for B2B brands to embrace CTV appeared first on MarTech...
TrustInsight's co-founder and chief data scientist explains the new Chinese AI and how it will change marketers' jobs --- for better and for worse. The post Chris Penn talks DeepSeek and its big impact on marketers appeared first on MarTech...